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As a franchised car dealer, you may also be interested in our digital marketing services including pay-per-click, on-going automotive SEO and conversion rate optimisation which is tailored for the automotive retail sector. These are just a few of the options included within this package, along side the bespoke website build.
The Advance for franchise package takes everything included within the ignite level and moves it further, including citations, back-links, advertising, keyword mapping and much more. All with the aim of increasing online visibility. Perfect for a multi-franchise dealership looking to grow within the industry. Each Advance customer will receive a digital marketing account manager who will implement and measure the campaigns and action strategic changes if improvement is required. The process is very transparent, so the data and results can be accessed throughout.
It is better to be bold online, particularly with personalisation, data capture optimisation and user experience improvement. We all understand that the automotive sector represents an incredibly fast-paced environment with a forward-thinking culture. However, we believe this is not represented in the way that the industry generally actions digital marketing, despite the proven effectiveness of creating an individual, exciting online presence.
The website alone is extremely SEO friendly, using very specific landing pages for each car model gives search engines a greater chance of reading them with specific SEO content. We were one of the first to apply this method to automotive websites within the UK.
We offer a content writing service and as an additional, to write unique content for each of your new car models upon website setup in order to improve the experience of website visitors and keep them engaged, as well as further SEO opportunities.
Increasing visibility is all well and good, getting your brand seen by more people. However this not as effective as reaching the right people, showing the importance of local SEO and audience specific ads. Also, re-marketing is a useful method of achieving this.