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Digital Marketing Specialist

Digital Marketing Specialist

Job Description

We are looking for an experienced Google PPC (Pay Per Click) and Facebook Inventory Ads specialist to implement and manage paid strategies across for a portfolio of automotive clients. This is a largely autonomous position and therefore, previous relevant experience within an agency environment and the ability to work unsupervised, are both vital.

In this role, you will to be well-versed in the principles of paid advertising and cross-channel strategy, search engine marketing (SEM) and specifically experienced with lead generation.

You must possess at very least, Google Ads Search and Display certifications, as well as possessing Facebook Campaign Management experience. A Facebook Marketing Certification would be highly desirable but not mandatory. You will need to be highly analytical (and possess a GA IQ certification). Knowledge of GTM, SEO tactics and channel attribution would also be a distinct advantage.

Your goal will be to ensure our online marketing efforts have the highest possible return on investment/ lead generation.

A digital marketing specialist is responsible for managing the digital marketing activities of their assigned clients. This includes arranging timely reporting and customer updates as well as maintaining and developing the company’s relationship with the clients.

 We are looking for a highly motivated, commercially astute individual that will help build marketing strategies and contribute to the growth of our business.

 There is multi-channel role exposure; however, the specialist is expected to lead the development of PPC/FBIA.

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    Holiday Entitlement

    We offer 25 days annual leave, then a day for each year you work for us (up to 30 days)

    Wellbeing

    We care about our team and want to ensure all of our staff feel valued

    Competitive Salary

    We only want the best people to work for us, which is why we offer competitive salaries

    Benefits

    We offer a range of employee benefits for you to enjoy,  including healthy snacks and subsidised gym membership

    People

    We care about people. This includes our own people and our clients. Our approach is collaborative to achieve exceptional results and delight our customers

    Trust

    We carry out our work with integrity and respect. We are honest and focused on meeting expectations with all those we interact with.

    Performance

    Results matter and we are committed to them. We take responsibility for contributing, holding ourselves accountable.

    Innovation

    We bring new ideas to improve products and services. We make a difference

    Growth

    We aim to continually improve as a business and remain profitable. We recognise and celebrate hard work, innovation and commitment

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